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Any TV may be transformed into a media entertainment centre by using an IPTV set-top box. IPTV is more than simply live TV broadcasting and video-on-demand. A comprehensive list of services with descriptions would take many pages. According to ITU,…
Most of us have heard about OTT in recent years, but very few of us understand what it is and how it works. Today, we’ll try to shed some light on the OTT market, and we’ll look at some of…
Hybrid Broadcast Broadband TV, or HbbTV for short, is the modern-day equivalent of teletext. It combines live video broadcast material with interactive, consumer-facing content and programmatic advertising to bridge the gap between linear TV and digital streaming platforms. Naturally, HbbTV…
Did you know that 80% of people prefer watching a live broadcast over reading a blog post? Furthermore, the average viewer watches a live stream for at least twice as long as they do a normal video. Streaming services are…
It’s clear that OTT apps are the way of the future. According to Insider Intelligence, 71.4% of the U.S. population will use OTT video services by the end of 2022. Disney+, which was launched less than three years ago, already…
It’s clear that OTT apps are the way of the future. According to Insider Intelligence, 71.4% of the U.S. population will use OTT video services by the end of 2022. Disney+, which was launched less than three years ago, already…
When it comes to being entertained, we can be an impatient and fickle breed. If our favorite show takes too long to load we get distracted, we switch around for other content to watch. Quality of experience is established via…
Netflix and Amazon are prime examples of companies at the heart of a fast growing video on demand (VOD) industry. By going over the top (OTT) with web streaming technologies, VOD service providers are expanding reach worldwide, delivering movies, TV…
2020 was a record breaking year for video on demand (VOD) services as households signed up in droves for entertainment to entertain and distract from world events. The growth last year was seen by many to be an acceleration of…
Every home has its own recipe for streaming content, with data showing that 63% of US consumers watch premium TV shows and movies in a typical week and two-thirds of families stream video weekly (1). To cater to this demand,…