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Television has been a major source of entertainment and information for decades. But in recent years, the way we watch TV has changed dramatically. More and more people are cutting the cord and switching to online streaming services that offer…
HbbTV, or Hybrid Broadcast Broadband TV, is a global initiative that aims to provide open standards for the delivery of advanced interactive TV services through broadcast and broadband networks. HbbTV enables viewers to access a range of online content and…
OTT streaming is one of the fastest-growing segments of the entertainment industry, as more and more viewers are opting for online video services over traditional cable or satellite TV. OTT stands for, which means delivering video content directly to the…
In recent years, the number of video outlets has experienced a remarkable surge, leading to a highly competitive landscape for Video-On-Demand (VOD) platforms. With the diverse range of platforms available, revenue approaches have also become equally varied. Some platforms generate…